Graphic Design | Branding and Visual Identity
WCSU Web graphics_cover.jpg

Western Connecticut State University

Western Connecticut State University Print and Digital Campaign

For Western Connecticut State University, I played a key role in developing a targeted recruitment campaign, which included:

  • Initial and Fulfillment Print Pieces: Designed impactful print materials to engage prospective students and ensure sustained interest throughout the recruitment journey.

  • Email Templates: Created customized email templates that incorporated engaging header and hero images, effectively conveying the university's messaging and branding.

This integrated approach helped Western Connecticut State University effectively connect with potential students, creating a cohesive and visually engaging recruitment experience.